Augmented Reality is slated to have a growth and prominence far exceeding Virtual Reality. However, this enigmatic technology has limited penetration and exposure within the Australian market. Regardless of this, there are a small number of developers and content creators that have access to this technology, with unique and varying implementations. This event brings some of these AR technologies into the light to explore what AR means to develop for, how to gain access to it, and, in the case of mobile-based AR applications, how they can be used to Augment campaigns and products across many verticals (Games, VR, Film, Retail, etc). This meet up will include a hands-on session with selected AR technologies.
Alec Villarreal Wurts is the Founder and Director at ARE (Augmented Reality Experts), Founder Crack Software and Creative Director at Virtual By Design.
Born in Mexico and have been living in Melbourne for the last 12 years. Bachelor of Economics, Bachelor of Arts (politics sociology), Postgraduate studies in Economics specialising in sustainable development and resource economics. Passionate about technology and applying innovative systems that connect us with our surroundings and inspire creativity. Founded ARE 3 years ago and have been researching and developing mixed reality applications and software for a wide range of clients and industries across multiple platforms. Mobile apps, Oculus, Vive, Moverio, Hololens.
Chris Mackenzie is the CEO of Opaque Holographic and an Executive Director at Melbourne-based Opaque Media Group. Previously working to help build Google's Tango API for Unreal Engine, he is currently leading Opaque's efforts to help find new, radically different and more efficient ways of working using Mixed-Reality devices.